Meet Bill Hyde

Bill has worked for some of the country’s largest (and smallest) agencies.

His career began in account management at Y&RNY, then he transitioned to the creative side, as a writer, creative director, and Chief Creative Officer for small, midsize and large independent agencies. As a creative, Bill was often tapped to lead RFPs, pitching dozens of clients and driving hundreds of millions in new business.

Bill also sat on the other side of the aisle, after being recruited by a former client to build a new, $1.2B brand in the hospitality space. He hired agencies, managed RFPs, and built an in-house capability that eventually displaced agency partners, bringing all work in-house (sound familiar?)

Once that business was sold, Bill returned to agency life as a CGO and CMO for midsized independent agencies, driving over $15M in net new AGI since 2019.

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